At the Pediatric Cancer Research Foundation, we are honored to partner with celebrity advocates who use their platforms to champion our mission—powering research, expanding equitable care, and supporting childhood cancer survivors. From visiting patients and attending fundraising events to launching social media campaigns or creating initiatives, their support brings awareness, funding, and joy to families in the fight of their lives.
As part of the NFL’s My Cause My Cleats campaign, Los Angeles Chargers quarterback Justin Herbert designed custom cleats to honor and support PCRF. Worn during the 2024-2025 season, these one-of-a-kind cleats were later auctioned off to raise vital funds for pediatric cancer research and care — proof that one small step can have a powerful ripple effect.
As a trailblazing coach, former UCLA catcher, and Easton brand ambassador, Jen Schro is changing the game — on and off the field. In partnership with Easton, she created a custom catching gear set inspired by PCRF’s mission to power cures and realize brighter futures.
There’s nothing more powerful than connection.
Visiting hospitals, research centers, and PCRF events, brings smiles and hope to children and families during some of their hardest days. Whether it’s reading a story, playing games, or simply showing up to show support, these visits create unforgettable memories for our young heroes.
We’ve seen firsthand how even a short visit can build strength and lift spirits to create a lasting impact. For children navigating the challenges of cancer treatment, moments of joy and connection aren’t just nice to have — they’re essential. Laughter, play, and the feeling of being seen remind kids that they’re more than their diagnosis. It’s part of PCRF’s commitment to survivorship and mental health: creating experiences that heal the whole child — emotionally and physically — so they can thrive long after treatment ends.
Using platforms for a purpose.
By sharing PCRF’s mission, stories, and urgent needs with their online communities, our celebrity partners help raise awareness and inspire action on a massive scale. From awareness campaigns and monthly spotlights to real-time event coverage, each post makes our mission visible to millions—driving donations, engagement, and hope.
These online moments create real-world impact and bring new supporters into the movement to cure childhood cancer.
Fundraising makes it all possible.
Whether it’s designing one-of-a-kind cleats for My Cause My Cleats, launching a birthday fundraiser, or auctioning signed memorabilia, our celebrity champions turn their passions into purpose. Each campaign supports critical PCRF initiatives — from groundbreaking research grants to programs that improve quality of life for survivors
Every dollar raised helps us move faster, reach farther, and dream bigger for the future of pediatric cancer care. To learn more, reach out to Heather Arnold at harnold@pcrf-kids.org or call 949-625-7470.
2151 Michelson Drive, Suite 180, Irvine, CA 92612
800.354.7273 | info@pcrf-kids.org
